Introduction
CBE Group of Companies owned and operated by Estrada- Balingit-Bonifacio Family, humbly begun its business operation as a small pawnshop in the City of Urdaneta on April 08, 1984.
Venturing into other business, they have opened CB Balingit Supermarket on April 1994 supplying storeowners with retail products at the lowest price which brought them into limelight within the City of Urdaneta and neighboring towns. In 1996, to complement the Supermarket, they have opened CB Balingit Department Store.
The business grew fast and has underwent expansions into different towns of Pangasinan and slowly penetrating Northern and Central Luzon.


A Legacy of Growth
CB Mall is more than just a shopping center; it’s a testament to the dreams and hard work of our local families. Over the years, we’ve partnered with various government offices to create job opportunities and support Micro, Small, and Medium Enterprises (MSMEs), fostering business development and economic growth in our community.

History
From humble beginnings to a thriving hub of community and commerce, CB Mall has been a cornerstone of Urdaneta City since its founding on October 8, 2008. What started as a family-run venture with the beloved CB Balingit Printshop, CB Estrada Pawnshop, and CB Balingit Supermarket has blossomed into a vibrant shopping destination that embodies the spirit of local entrepreneurship.

Community-Centric Initiatives
At CB Mall, we believe in giving back. Our collaboration with local government and community projects reflects our commitment to making Urdaneta City a better place for everyone